In order to be successful with One24 you need to be able to generate fresh targeted leads everyday. Without being able to do this, it will be almost impossible to build a successful business. The ironic thing here is that generating leads is #1 reason for failure in this industry. Today we are going to try and change that.
Let’s talk about how you can start generating more leads today.
The marketing technique we are going to talk about is classified ads. Now, there are quite a few classified ads sites online and they are all pretty similar. For this example we are going to talk about Craigslist, which is by far the biggest and will yield the most results. When it comes to marketing on Craigslist, there are a few things you need to know.
There is one tool I do recommend you get which is pretty cheap, and it’s called AdTracker. This is very important because it will let you know which ads are performing best and which ones aren’t. Posting ads takes a little time and you want to make sure you are posting ads that are converting, not ones that aren’t. Once you find out which ads are kicking but, you want to just use those ads. When it comes to actually posting the ads, there are two key points to focus on. Your headline and the ad copy itself.
When it comes to your headline, the idea is to make it stand out so people will click on it. You aren’t going to be the only one marketing on Craigslist so do need to get creative here. If you can put out some really catchy titles, you can get more people to open your ads.
Now, when it comes to the ad itself, you want to make it short and give a call to action. Send them to a capture page or leave a phone number for them to call. If you ad is long, they most likely will not ready it. If you can use an image ad that would be best and will probably convert better. You can actually find ads to use or just make your own.
Per Craigslists rules, you can only post your ad in your own city. The best categories to post to are the small biz ad section, the for sale business section, and in the community.
If you want to really use this strategy as a main stream for your leads, I recommend picking up some additional training, preferably one called Crush It On Craigslist. I have personally bought this course and it is very, very in depth and good. If you want to make the best use of your Craigslist marketing efforts, I do recommend you pick this up, it’s only like $47 I think.
Well that wraps it up for us here today. No of course you can find many, and I mean many different ways to market your business on the Internet. Whether or not you choose this strategy, my advice would be to pick just one strategy until you have mastered it. Then, move on to another one, and another one, until you have at least 3 marketing strategies generating leads for your business.